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3 Perks of PPC Marketing: Pay Per Click

Pay Per Click (PPC) 3 Perks of PPC Marketing: Thanks to the diversity of business providing pay per click marketing (from the significant search engines of Google, Yahoo and MSN to smaller players like...

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Cost Per Impression (CPI)

Cost Per Impression (CPI) Price per perception or “Cost Per Impression” (CPI) and Price each thousand perceptions or “Cost per thousand impressions” (CPM), is a term made use of in standard marketing...

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Cost Per Action (CPA)

Cost Per Action Cost Per Action (CPA), also called Pay Per Action (PPA) as well as Cost Per Conversion, is an on-line marketing rates model where the advertiser spends for each defined action – for...

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